We spend a sunny Saturday on the mean streets of Euclid, Ohio
As we stand in this 100-year-old warehouse filled with vintage tin and the accompanying smell of mothballs, formaldehyde, old gasoline, and tires, he goes on to tell us the condensed history of the Street Machinery empire.
“When I found out the building that currently houses our offices and indoor showroom was vacant and available, I got on the phone with the listing agent and took possession as soon as I could. With help from masonry, concrete, and electrical contractor friends, we knocked out walls, rebuilt, and remodeled the structure over the course of 18 months or so.”
Customer cars are a massive part of the business, as well. “We have at least 20 vehicles in process at any given time.” Some of the quicker turns consist of their famous Stop, Drop, and Roll transformation. In short, take a barn-fresh truck or car and re-up the driveline with big modern brakes, up-to-date suspension (air ride or coilovers), and a fresh set of appropriately-sized wheels and tires. SDR transformations often include fresh interior treatments, modern gauges, rust repair, and even patina touch-ups by the one and only Reverend Jerome Borris. Schlongbed conversions (long bed to short bed) are popular, too. Technician Jeff Jasik is a master grafter and his stainless exhaust systems are works of art.
If you find yourself in Cleveland, Ohio, for any of the obvious reasons (Browns Super Bowl and/or Indians World Series Championship parade, Rock & Roll Hall of Fame) stop in and see what these guys are working on